The OpenStack Brand Guide
We're excited that you want to help evangelize the OpenStack® project. No matter how you contribute as a developer, participant, or an enthusiast, your help spreading the word about the OpenStack® project is extremely valuable.
This guide is designed to get you the resources you need and provide simple instructions for the permitted and correct use of the OpenStack® brand assets.
The OpenStack® Word Mark and the OpenStack® logos are trademarks of the OpenStack Foundation. Although the OpenStack® code is freely available to you under the open source license, your ability to use the OpenStack® name and logo in ways which fall in the domain of trademark law, is restricted. It is very important that we protect and enforce our trademark rights to ensure the OpenStack® brand remains a reliable indicator of quality. Therefore, we want to fend against those that seek to intentionally misrepresent their products, services or sponsorships as officially-sanctioned or endorsed by OpenStack.
We have created a family of logos for those who wish to show their support for the OpenStack® project and those who use the OpenStack® code to power their public cloud or built their product for or with the OpenStack® code.
To get started, review our Trademark Policy and the Logo Usage Guidelines below. Then, it's just a matter of selecting the right logo for your needs and download it or ask us for permission to use it.
Logos For Community (Non-commercial) Use
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OpenStack Website Badges
Use these logos for promoting the OpenStack project on your own sites and blogs. A variety of website badges are available for immediate download. We just ask that you follow these sensible usage guidelines.
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The primary OpenStack Logo
We generally do not allow the use of the OpenStack logo. If you would like to request special permission for a specific use, please contact us at logo@openstack.org.
OpenStack Community: You may use the OpenStack logo available here for community building activities, provided these activities and uses are not commercial in nature. We just ask that you follow these sensible usage guidelines.
For Commercial Projects
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"Powered By OpenStack"
If you have a service offering that uses formally released OpenStack Compute (Nova) code in your application or product, you may be eligible for the "Powered by OpenStack" marketing program, which includes a specific commercial-use logo and wordmark treatment for your product name. See the logo guidelines at the the above link, and contact logo@openstack.org for more details. A signed contract is required
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"Storage Powered By OpenStack"
If you have a service offering that uses formally released OpenStack Object Storage (Swift) code in your application or product, you may be eligible for the "Storage Powered by OpenStack" marketing program, which includes a specific commercial-use logo and wordmark treatment for your product name. See the logo guidelines at the above link, and contact logo@openstack.org for more details. A signed contract is required
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"Built For OpenStack"
If you are creating hardware, applications or services that integrate with or support the OpenStack technology, but do not actually incorporate OpenStack technology, you may be eligible for the "Built for OpenStack" marketing program, which includes a specific commercial-use logo and wordmark treatment for your product name. See the logo guidelines at the above link, and contact logo@openstack.org for more details. A signed contract is required
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"OpenStack Distribution"
This program is designed for Software Distributions based on OpenStack, which include, at a minimum, the Compute (Nova) and Object Storage (Swift) software from one of the two most recent versions at time of commercial launch, expose the OpenStack API, and are distributed as installable software (e.g. USB, download, etc). Companies who are part of the program may use the OpenStack Distribution logo and may also use the OpenStack wordmark in their product name, such as "ACME OpenStack". To determine if you qualify for the program, contact logo@openstack.org. A signed contract is required.
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"OpenStack Cloud"
This program is for public Infrastructure-as-a-Service (IaaS) clouds which utilize the OpenStack software (including, at a minimum, the Compute (Nova) and Object Storage (Swift) software), expose the OpenStack API, are running one of the two most recent versions. Companies who are part of the program may use the OpenStack Cloud logo and may also use the OpenStack wordmark in their service name, such as "ACME OpenStack Cloud". To determine if you qualify for the program, contact logo@openstack.org. A signed contract is required.
