This Trademark Policy (the "Trademark Policy"), prepared by the OpenStack Foundation (hereinafter referred to as "OpenStack Foundation"), sets out rules for proper use of the mark "OpenStack" (hereinafter referred to as "the OpenStack Word Mark") and the "OpenStack Logo" or "OpenStack Logos" (as defined in Section 6 of the Trademark Policy) when referring to the OpenStack project and code base. The OpenStack Word Mark, the OpenStack Logos and all OpenStack trademarks (hereinafter referred to individually as an "OpenStack Mark" or collectively as "OpenStack Marks") are trademarks of the OpenStack Foundation.
A list of OpenStack Marks may be found by clicking here. The OpenStack Foundation may update this list from time to time and without prior notice, so we recommend that you refer to the OpenStack Trademark List on a regular basis.
This Trademark Policy applies to all uses of the OpenStack Marks (in word and logo form).
The objective of this Trademark Policy is to ensure that the OpenStack Marks remain reliable indicators of source and quality and that they are protected from inappropriate and unauthorized use. The Trademark Policy explains when and how you may use the OpenStack Marks without our written authorization, when the OpenStack Foundation's written permission is required, and what the OpenStack Foundation considers to be unauthorized use of the OpenStack Marks.
The OpenStack Foundation reserves the right to review all usage of the OpenStack Marks within the open source community and to terminate use of the Marks by any party for non-compliance with this Trademark Policy or written authorization. The OpenStack Foundation may change this Trademark Policy at its sole discretion at any time effective immediately unless your license agreement states that the changes will become effective at a later time.
AS A GENERAL RULE, THE OPENSTACK MARKS MAY NOT BE USED IN ANY MANNER OTHER THAN EXPRESSLY AUTHORIZED IN A WRITTEN AGREEMENT OR AS EXPRESSLY PERMITTED BY THIS TRADEMARK POLICY.
You must use an OpenStack Mark in accordance with this Policy and the applicable license agreement. To the extent any part of the Trademark Policy conflicts or is inconsistent with any part of a written agreement between you and the OpenStack Foundation the written agreement shall control. No other rights of any kind are granted hereunder by implication or otherwise.
You will need written permission from us to use the OpenStack Marks: (i) for any commercial use, including but not limited to merchandising purposes (e.g. T-shirts, mugs); (ii) for use on or in relation to a software product that includes or is built on top of a product supplied by the OpenStack Foundation; (iii) for use of a Restricted Use Logo; or (iv) for use in an attention-getting or branding manner. Without the express prior written consent of the OpenStack Foundation, no OpenStack Marks may be used in a manner that implies an affiliation with, approval by, endorsement of or sponsorship by the OpenStack Foundation.
We share the OpenStack Word Mark with the community for the purposes of open source discussion, development and support of the OpenStack project and technology. We understand that such use is mostly for non-commercial purposes and therefore we will allow the use of the OpenStack Word Mark, without a license, when used in a referential phrase only to describe the OpenStack Project or the OpenStack code base, provided you comply with the following requirements:
The OpenStack Word Mark is used in a manner consistent with this Trademark Policy and usage guidelines below;
There is no commercial activity associated with the use of the OpenStack Word Mark, except as may be permitted in a written license from the OpenStack Foundation;
The OpenStack Word Mark is used only to refer to the OpenStack project and/or technology; and
The OpenStack Word Mark is not used in an attention-getting or branding manner, or used as part of your product or service name, unless you have met the requirements specified in the Section Restricted Use that Requires a Trademark License Prior to Use and further detailed in the Restricted Use Logo Guidelines available by clicking here, and have agreed to the terms of the applicable OpenStack Trademark License Agreement.
The OpenStack Word Mark appears less prominent than your company or product name.
The reference to OpenStack does not create a sense of endorsement, sponsorship, or false association with the OpenStack Foundation.
ALL OTHER USES OF THE OPENSTACK WORD MARK REQUIRE A WRITTEN LICENSE AGREEMENT.
The OpenStack Logos may not be used without prior written authorization from the OpenStack Foundation.
You may use the OpenStack logo available here for community building activities, provided these activities and uses are not commercial in nature. Such community building activities include presentations at open source conferences, activities promoting the OpenStack project, or collateral for promoting and organizing an OpenStack meetup. You may also use the OpenStack logo for referential purposes. For example, when you are referring to the OpenStack cloud or OpenStack project in your presentations. When using the logo for referential purposes you may not use the logo in a trademark sense (as part of your product/company name and/or logo), your company logo must be more prominently displayed, you may only use the OpenStack logo as much as it is necessary to identify the OpenStack product, you do nothing to suggest sponsorship or endorsement by OpenStack, and you use the OpenStack trademark notice. In all cases, you must follow the guidelines in this Policy and the Community Logo Use Guidelines. For all other uses, you must have a trademark license to use an OpenStack Logo unless the logo is part of a Web Badge authorized for use by this Trademark Policy.
OpenStack Web Badges
We prepared a family of "OpenStack Web Badges" that may be used without specific written permission to show support of the OpenStack project. (See Section Linking to the OpenStack Website below).
Restricted Use OpenStack Logos
We also prepared a set of specific "restricted use" OpenStack Logos and Word Marks that may be used only by OpenStack licensees. The OpenStack Trademark License will include stringent use guidelines and additional conditions including but not limited to those specified below. See Section Restricted Use that Requires a Trademark License Prior to Use.
Third parties may use the OpenStack Word Mark in publications, such as books or magazines, or in connection with the presentations and publications that are displayed to the public (collectively, "Publications"), provided that:
Such use is referential only: you are simply referring to the OpenStack project and not speaking for the OpenStack project or community.
The OpenStack Word Mark is not used to promote your own products and services.
The OpenStack Word Mark is not used in an attention-getting or branding manner.
Your name or mark and logo shall appear in a prominent location on the cover or the title page of the Publication and shall be featured with greater prominence than the OpenStack Word Mark.
You do not apply to register or register any term comprised or consisting of in whole or in part the OpenStack Word Mark or any confusingly similar mark as trademarks, service marks, corporate names, trade names or domain names, Internet keywords, metatags, or trigger words to lead to a website or other Internet destination.
You comply with this Trademark Policy and usage guidelines.
You attribute the OpenStack marks with the proper symbol and footnote it on all Publications as explained below.
No written permission is needed from the OpenStack Foundation to use the OpenStack Word Mark in this limited manner in connection with Publications. However, OpenStack Logos may be used only with the OpenStack Foundation's prior written permission.
The OpenStack code is available under the Apache 2.0 license. Although the Apache 2.0 license permits third parties to copy and redistribute the underlying software under the terms of the license, the Apache 2.0 license does not provide any license or right to use any of the OpenStack Marks. Thus, the licensee may redistribute the OpenStack software under the terms of the Apache 2.0 license, but may not use the OpenStack Marks in doing so without express written permission from the OpenStack Foundation or as expressly permitted in this Trademark Policy. If you chose to provide visitors to your website the opportunity to download the formally released OpenStack technology, you may do so only by means of a link to our site (see the section on Linking below).
We have created specific OpenStack Logos for those who build their solutions or cloud services with the OpenStack technology, those who create applications that interact with the OpenStack technology, or provide advisory services (referred hereinafter individually or collectively as "Restricted Use Logo" or "Restricted Use Logos"). Each Restricted Use Logo and Word Mark is intended for use only in the specific situations set forth immediately below and must be presented as provided to you by the OpenStack Foundation.
In order to qualify to use a Restricted Use Logo and OpenStack Word Mark, you must agree to a separate license agreement with the OpenStack Foundation, which shall, at a minimum, require strict compliance with this Trademark Policy and the Restricted Logo Usage Guidelines.
The "Powered by OpenStack" Logo, shown immediately below, may be used by individuals, organizations, and companies that use formally released OpenStack Compute (Nova) code in their application or product.
The Storage Powered by OpenStack Logo, shown immediately below, may be used by individuals, organizations, and companies that use formally released OpenStack Object Storage (Swift) code in their application or product.
The "Built For OpenStack" Logo, shown immediately below, may be used by individuals, organizations or companies that are creating hardware, applications or services that integrate with or support the OpenStack technology.
Other licensing programs may be available for a specific use. Please contact us at firstname.lastname@example.org for obtaining the applicable OpenStack Trademark License.
Use of the Powered by OpenStack, Storage Powered by OpenStack, and Built For OpenStack Logos and Word Marks is always subject to a trademark license agreement and may be used only in connection with the official OpenStack code release. Click here to see the requirements for obtaining the applicable OpenStack Trademark License.
The OpenStack Foundation reserves the right to revoke the authorization at any time in our sole discretion. If we determine that your use of a Restricted Use Logo and a restricted use OpenStack Word Mark does not truthfully and accurately identify the inclusion of the OpenStack technology or your use is otherwise unacceptable or detrimental to any of the OpenStack Marks, we will revoke the authorization. Upon revocation of the authorization you agree that you will immediately cease all use of the Restricted Use Logo.
Use of the OpenStack Web Badge. We have created a family of OpenStack Badges (hereinafter referred to individually as an "OpenStack Badge" or "Badge," or collectively as "OpenStack Badges" or "Badges") for those who wish to show their support for the OpenStack project and for other OpenStack communityoriented efforts that encourage adoption of and improvements to the OpenStack code base. You are welcome to use those freely and place them on your website as long as you comply with this Trademark Policy and the OpenStack Badge Guidelines. Download the OpenStack Badges.
Unauthorized use of the OpenStack Marks or marks that are confusingly similar may constitute an infringement of the OpenStack Foundation trademark rights and are strictly prohibited. The following are examples of unauthorized uses of the OpenStack Marks:
Use of OpenStack Marks in connection with third party marks: Use of the OpenStack Marks in connection with or as part of company names, trademarks or logos is not allowed. Do not hyphenate OpenStack with your product name to create a new product name. You may not use or register, in whole or in part, OpenStack, OpenStack Logos or any other OpenStack trademarks, including OpenStack Foundation-owned graphic symbols, icons or any alteration thereof, as part of your trademark, service mark, company name, trade name, product name or service name. You may not incorporate the OpenStack Marks into the name or logo of your website, domain name, Internet keywords, metatags, or trigger words to lead to a website or other Internet destination, product, business or service.
Incorporation of all or a portion of an OpenStack Mark into a domain name: You may not register a domain name or use a registered domain name that includes "OpenStack" an OpenStack Mark or any of the marks owned by the OpenStack Foundation or its affiliates, or any marks that are phonetically equivalent to or confusingly similar to the these marks.
Merchandise items: The manufacture or sale of merchandising items, including but not limited to T-shirts, mugs, and notebooks, bearing the OpenStack Marks, except as may be permitted in a written license from the OpenStack Foundation.
Damaging Use: Use of the OpenStack Marks or any other OpenStack Foundation-owned graphic, symbol or logo in a manner that disparages the OpenStack Foundation, the OpenStack project and community or its technology or damages the brand integrity, including use of the OpenStack Marks in a manner that is, in the OpenStack Foundation's opinion, offensive, defamatory, illegal or unethical.
Confusingly similar marks: you may not use trademarks, logos or other content that is confusingly similar to the OpenStack Marks, OpenStack Foundation-owned graphics, symbols or any logos ("OpenStack, Foundation Brand Assets").
Variations or abbreviations or combinations with any other marks: you may not use variations, foreign language equivalent or abbreviation of the OpenStack Marks for any purpose.
Endorsement or Sponsorship you may not use OpenStack Marks to imply approval, sponsorship, endorsement or affiliation of your company, website, products or services by the OpenStack Foundation or the OpenStack project.
Please note that the preceding examples are illustrative rather than an exhaustive list of types of unauthorized uses of the OpenStack Marks. All rights not explicitly granted in this Trademark Policy are expressly reserved by the OpenStack Foundation.
The following guidelines set forth the rules for the display of the OpenStack Marks for permitted uses of the OpenStack Marks under this Trademark Policy and under the applicable OpenStack Trademark License:
Product descriptor to follow OpenStack Word Mark: To the extent use of the OpenStack Word Mark is permitted, the OpenStack Word Mark must be used with a descriptive or generic 'product descriptor' that follows the OpenStack Mark. For example, "OpenStack technology," "OpenStack software," "OpenStack code," or "OpenStack cloud," but NOT "OpenStack."
No alterations: When using OpenStack Marks, you shall never vary the spelling, hyphenation or spacing of the any portion of the marks.
Examples of Improper Display of an OpenStack Mark: Open-Stack; Open Stack; OS Stack Examples of Proper Display of an OpenStack Mark: OpenStack; OPENSTACK
You shall never use an OpenStack Mark as a verb or noun or in possessive or plural form.
When using an OpenStack Logo or graphic design, you shall never modify the logo or design, add or delete any words, or change any color or proportion from those set forth in the Logo Usage Guidelines below or elsewhere in this Trademark Policy.
Trademark Notice Symbol: When using the OpenStack Marks, you must use the appropriate trademark symbol (either or ®) as a notice to third parties of OpenStack Foundation rights in its marks. A trademark notice symbol must be used in connection with the first and most prominent usage of a mark (e.g. "OpenStack"). An OpenStack Logo must always appear with the TM notice in every use. Please refer to the OpenStack Trademark List for the correct symbol on a regular basis as the symbol may change from time to time.
Attribution statement: You acknowledge the rights of the OpenStack Foundation in the OpenStack Marks and agree not register or seek to register any OpenStack Marks in any country. You agree that you will not acquire any rights in the OpenStack Marks and that any goodwill generated by your use of the OpenStack Marks inures solely to OpenStack's benefit. You also agree that "OpenStack" is not descriptive or generic and you agree not to challenge the OpenStack Foundation's rights in the OpenStack Marks, including but not limited to its trademark applications and registrations, on any grounds.
You must make clear that you are not the OpenStack Foundation and that you do not represent the OpenStack Foundation, or the OpenStack community. You must also ensure that your use of the OpenStack Marks does not create any confusion as to the source of your products, services and activities and those of the OpenStack community or the OpenStack Foundation.
All uses of OpenStack Marks must identify the Marks as being trademarks of the OpenStack Foundation with our standard trademark attribution statement. The following statement must be used in all materials using the OpenStack Marks, including but not limited to websites, publications, splash screens, screenshots or in documentation: "The OpenStack Word Mark and OpenStack Logo are either registered trademarks/service marks or trademarks/service marks of the OpenStack Foundaiton, in the United States and other countries and are used with the OpenStack Foundation's permission. We are not affiliated with, endorsed or sponsored by the OpenStack Foundation, or the OpenStack community."
Our logos are presented in multiple colors and it is important the visual integrity remains the same. The following Logo Usage Guidelines apply:
OpenStack Logo: Written permission is always required. Contact us by email at email@example.com or follow the Community Use Process below, if applicable.
Community Use of the OpenStack Logo: Get the Logo for the OpenStack non-commercial community building purposes by following the process and guidelines outlined on openstack.org/brand.
Restricted Use Logos: Use is always subject to a signed trademark license. See the Restricted Use Logo Guidelines. OpenStack Web Badges: Get the Badges for your website or blog.
While you may scale the size to suit your needs, you may not modify any of the OpenStack Logos or Badges in any other way (such as by changing the design or color or the relative proportions of the elements which comprise the logo).
If your use of an OpenStack Logo or OpenStack Badge contains a web link, it must link only to http://www.openstack.org. OpenStack Logos and Badges may not be placed in areas of your website that are password protected.
Please note that no OpenStack Logo, other than specified in this Policy, may be used without the express written permission of the OpenStack Foundation.
If you wish to obtain our permission for any uses above or for any other use which is not specifically addressed in this Trademark Policy or you became aware of unauthorized use of the OpenStack Marks, please use the "Ask Us" form on this page and we will contact you as soon as possible. Please note that permission will only be granted under certain conditions and/or subject to you entering into an agreement with us to maintain the quality of the products and or services you offer.
Thank you for caring about the OpenStack brand!
© OpenStack Foundation September 19, 2012